Bellawatt

Solutions: Research & Planning Services

The best customer experiences fit the territory they serve.

Comprehension, enrollment, and participation all depend on the nuances of a service territory. Stakeholder interviews, user research, usability testing, and technical de-risking find those nuances in yours before anything is built.

The answer is different in every territory.

Without grounding in your service territory, every interface ships as a generalization. Regulation, market structure, climate, and household income all vary from one territory to the next, and each one changes what a program can promise and how customers read it.

  • Renewable and clean energy standards, by stateAlaska: No standard or goalAlabama: No standard or goalArkansas: No standard or goalArizona: Mandatory standardCalifornia: Mandatory standard; hatched on the source mapColorado: Mandatory standard; hatched on the source mapConnecticut: Mandatory standard; hatched on the source mapDistrict of Columbia: Mandatory standardDelaware: Mandatory standardFlorida: No standard or goalGeorgia: No standard or goalHawaii: Mandatory standardIowa: Mandatory standardIdaho: No standard or goalIllinois: Mandatory standardIndiana: Voluntary goalKansas: Voluntary goalKentucky: No standard or goalLouisiana: No standard or goalMassachusetts: Mandatory standard; hatched on the source mapMaryland: Mandatory standardMaine: Mandatory standardMichigan: Mandatory standardMinnesota: Mandatory standardMissouri: Mandatory standardMississippi: No standard or goalMontana: Mandatory standardNorth Carolina: Mandatory standardNorth Dakota: Voluntary goalNebraska: No standard or goalNew Hampshire: Mandatory standardNew Jersey: Mandatory standard; hatched on the source mapNew Mexico: Mandatory standard; hatched on the source mapNevada: Mandatory standard; hatched on the source mapNew York: Mandatory standard; hatched on the source mapOhio: Mandatory standardOklahoma: Voluntary goalOregon: Mandatory standardPennsylvania: Mandatory standardRhode Island: Mandatory standard; hatched on the source mapSouth Carolina: Voluntary goalSouth Dakota: Voluntary goalTennessee: No standard or goalTexas: Mandatory standardUtah: Voluntary goalVirginia: Mandatory standardVermont: Mandatory standardWashington: Mandatory standard; hatched on the source mapWisconsin: Mandatory standard; hatched on the source mapWest Virginia: No standard or goalWyoming: No standard or goal

    Regulatory environment

    Your commission's posture changes what you can ship and when.

  • ISO and RTO footprints, with traditionally regulated territory in grey

    Market structure

    Retail choice, community aggregation, and municipal boundaries reshape who the customer even thinks their utility is.

  • Climate zones, in four bands

    Local climate

    A heat pump program reads differently at -10°F than at 45°F, and so does the rate that supports it.

  • Median household income by county, from lowest to highest

    Affordability

    Which customers feel affordability pressure, and how hard, differs across your territory.

A research team looking at a computer together.

Solutions to customer engagement

Research & Planning Services

Stakeholder interviews, user research, and technical de-risking ground every build. Also available standalone.

You are here